Tag: strategic communications
-
Why healthcare policy needs a whole-system view
As New Zealand moves towards another general election, the promise of better healthcare policy is once more high on the list of issues most likely to influence voters. Yet again, our political parties are offering a smorgasbord of prescriptions for improving performance, reducing waiting times, strengthening services and improving access to medicines. Different parties will…
-
When Professional Associations Drift: Reputation, Governance and the Slow Erosion of Credibility
By Peter Boyes Recent experience has reinforced how easily professional associations can drift from evidence-led positioning into reputational vulnerability. Over the past decade, many professional associations have worked hard to reposition themselves as evidence-led, research-informed contributors to public policy and healthcare delivery. For some, that transition has been successful. For others, it has proven…
-
Medicines are not a cost, they are an investment
New Zealand’s long-standing approach to medicines funding has been shaped by a simple imperative: contain cost. That focus has delivered a system that is regarded as less than efficient, but increasingly, it is also being questioned as insufficient. At the heart of the issue is a framing problem. Medicines are too often treated purely as…